We're a group of collaborators with one purpose

Okay, here's the thing...

Reservoir was founded in 2017 by Matt Binetti, a former reality TV story producer with hundreds of hours worth of accredited content. And the vision for the company was and continues to be very simple: help customers market their business and brand by providing them with great imagery and storytelling. We love seeing our customers succeed and we love it even more when we can play a part in that success.

We also understand that video and photography do not exist in a vacuum—great content needs a place to live and be seen. Whether it's an ad running on social or a corporate culture doc on your website—Reservoir often collaborates with our customers' digital marketing teams in order to achieve a coordinated and effective return on investment. Some of our success stories include manufacturers, nonprofits, local governments, educational institutions and small businesses.


After 12 years living and working in docu-reality TV in New York City, I moved back to the mid-west with my wife and two boys and founded Reservoir Video Co. I am a seasoned non-fiction storyteller, director and editor and content I've created includes lifestyle and travel TV, service and product videos, corporate culture and recruitment, short documentaries and more.